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We refer to these individuals throughout this report as “online daters,” and we define them in the following way: Taken together, 11% of all American adults have done one or both of these activities and are classified as “online daters.” In terms of demographics, online dating is most common among Americans in their mid-20’s through mid-40’s.Some 22% of 25-34 year olds and 17% of 35-44 year olds are online daters.Online dating is also relatively popular among the college-educated, as well as among urban and suburban residents.And 38% of Americans who are single and actively looking for a partner have used online dating at one point or another.Even today, the vast majority of Americans who are in a marriage, partnership, or other serious relationship say that they met their partner through offline—rather than online—means.At the same time, the proportion of Americans who say that they met their current partner online has doubled in the last eight years.
Fully 34% of Americans who are in a committed relationship and have used online dating sites or dating apps in the past say that they met their spouse or partner online, compared with 3% for those who have not used online dating sites.
These are among the key findings of a national survey of dating and relationships in the digital era, the first dedicated study of this subject by the Pew Research Center’s Internet Project since 2005.
One in every ten American adults has used an online dating site or a mobile dating app.
Additionally, 22% of online daters have asked someone to help them create or review their profile.
Women are around twice as likely as men to ask for assistance creating or perfecting their profile—30% of female online daters have done this, compared with 16% of men.